{"product_id":"gamfratesi-beetle-soft-dining-chair-plastic-base-front-upholstered-veneer-shell-gubi","title":"Beetle Soft Dining Chair - Plastic Base - Front Upholstered - Veneer Shell","description":"\u003cp\u003eOne of the hallmarks of great design is its ability to evolve. Since its conception in 2013, the Beetle has become a landmark of modern seating design, expanding across types, styles, and settings, yet always remaining rooted in GamFratesis nature-led vision. Now, GUBI and GamFratesi unveil one of its most significant transformations to date: Beetle Soft Ð a new expression that embraces volume, softness, and a less formal visual language while staying true to the iconic silhouette that made the chair a global success.\u003cbr\u003e\u003cbr\u003eThe essence of the Beetle is unchanged: a curved shell and slim conical legs, executed with GamFratesis signature blend of Danish minimalism and Italian elegance. With the Beetle Soft, the emphasis shifts inwards Ð to tactility, volume, and visible comfort. The classic dual-shell structure is retained, but the tightly tailored upholstery gives way to a softer, fuller padding, with subtle pleats and relaxed folds. A multi-layered construction of cut foam, particle foam, and wadding creates a cocooning experience, evoking a more spontaneous and informal expression while preserving the Beetles distinctive charm.\u003cbr\u003e\u003cbr\u003eThis shift in upholstery detail enables one of the more noticeable changes to the design. The absence of piping Ð a defining detail of the classic upholstered Beetle Chair Ð allows for a smoother transition between seat and backrest, reinforcing the sense of softness and informality. Seen from the front, the chair presents a new, seamless fluidity; seen from the side, the silhouette is unmistakably Beetle.\u003c\/p\u003e","brand":"mysite","offers":[{"title":"Price Group A \/ American Walnut - Semi Matt Lacquered \/ Black","offer_id":44547462594611,"sku":"GUB-10142285","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group A \/ Oak - Semi Matt Lacquered \/ Black","offer_id":44547462627379,"sku":"GUB-10142292","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group B \/ American Walnut - Semi Matt Lacquered \/ Black","offer_id":44547462660147,"sku":"GUB-10142286","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group B \/ Oak - Semi Matt Lacquered \/ Black","offer_id":44547462692915,"sku":"GUB-10142293","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group C \/ American Walnut - Semi Matt Lacquered \/ Black","offer_id":44547462725683,"sku":"GUB-10142287","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group C \/ Oak - Semi Matt Lacquered \/ Black","offer_id":44547462758451,"sku":"GUB-10142294","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group D \/ American Walnut - Semi Matt Lacquered \/ Black","offer_id":44547462791219,"sku":"GUB-10142288","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group D \/ Oak - Semi Matt Lacquered \/ Black","offer_id":44547462823987,"sku":"GUB-10142295","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group E \/ American Walnut - Semi Matt Lacquered \/ Black","offer_id":44547462856755,"sku":"GUB-10142289","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group E \/ Oak - Semi Matt Lacquered \/ Black","offer_id":44547462889523,"sku":"GUB-10142296","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group F \/ American Walnut - Semi Matt Lacquered \/ Black","offer_id":44547462922291,"sku":"GUB-10142290","price":81.65,"currency_code":"USD","in_stock":true},{"title":"Price Group F \/ Oak - Semi Matt Lacquered \/ Black","offer_id":44547462955059,"sku":"GUB-10142297","price":81.65,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/3493\/9443\/files\/10145261_F3Q_BeetleSoftDiningChair_PlasticBase_AmercianWalnutVeneerShell_Dedar_Belsuede132Large.jpg?v=1784343325","url":"https:\/\/www.junipervibe.shop\/products\/gamfratesi-beetle-soft-dining-chair-plastic-base-front-upholstered-veneer-shell-gubi","provider":"My Store","version":"1.0","type":"link"}